Marketing & Public Relations


Workshops v Training Programs v Professional Services


Workshops

We offer workshops and presentations on a variety of topics related to marketing and public relations.  For example...

  • Advertising on a Budget
  • Creating a Media-Relations Process
  • Marketing’s Three Ps – Product, Price, Promotion
  • PR Strategies for Beginners
  • Taking the Fear Out of Sales
  • Marketing on the Cheap
  • Comprehensive Customer Service Strategy
  • Communications: The Three Audiences

 


Training Programs

On-site training programs customized to suit individual needs in the following areas:

      • Customer service
      • Business Development
      • Public Relations
      • Media Relations
      • Communications

 


Professional Services

Staff stretched too thin?  Marketing and public relations expertise needed?  Contract for the services you need -- short and long term plans available.

  • Public relations plan development and implementation
  • Press release writing and submission
  • Media relations
  • PR event planning/implementation
  • Direct mail design/implementation
  • Mystery Shopper
  • Newsletter composition/design/distribution
  • Charitable giving audit, policy development/implementation 
  • Other services as appropriate

 


Marketing Columns Published in Mercer County Business Chronicle
Every month Kathryn Lima writes a column on marketing for the Mercer County Business Chronicle, published by The Herald.  To read these columns visit:


Media Relations e-Zine
Follow us for up-to-date advice: http://www.scoop.it/t/media-relations