Workshops
We offer workshops and presentations on a variety of topics related to marketing and public relations. For example…
- Advertising on a Budget
- Creating a Media-Relations Process
- Marketing’s Three Ps – Product, Price, Promotion
- PR Strategies for Beginners
- Taking the Fear Out of Sales
- Marketing on the Cheap
- Comprehensive Customer Service Strategy
- Communications: The Three Audiences
Training Programs
On-site training programs customized to suit individual needs in the following areas:
- Customer service
- Business Development
- Public Relations
- Media Relations
- Communications
Professional Services
Staff stretched too thin? Marketing and public relations expertise needed? Contract for the services you need — short and long term plans available.
- Public relations plan development and implementation
- Press release writing and submission
- Media relations
- PR event planning/implementation
- Direct mail design/implementation
- Mystery Shopper
- Newsletter composition/design/distribution
- Charitable giving audit, policy development/implementation
- Other services as appropriate
Marketing Columns Published in Mercer County Business Chronicle
Every month Kathryn Lima writes a column on marketing for the Mercer County Business Chronicle, published by The Herald.
Media Relations e-Zine
Follow us for up-to-date advice: http://www.scoop.it/t/media-relations